Broadway has long been one of the Cotswolds' most visited villages. People come for the honey-coloured stone, the wide high street, the walking, and the general sense that things here move at a pace more suited to the thinking mind. What fewer visitors realise is that tucked just off the high street, along Kennel Lane, sits one of the most comprehensive interior design destinations in the region.
The Cotswold Design Centre is where Savery's has been based since the early days of the practice. It's not a shop in the conventional sense — though you can certainly buy here. It's a working environment where design happens: fabrics are selected, schemes are developed, and furniture is made in the workshop that sits behind the showroom. The two activities — making and advising — happen in close proximity, and that proximity shapes everything about how we work.
What you'll find
The showroom itself is arranged not as a retail display but as a working library. Thousands of fabric samples from the houses we've built relationships with over three decades line the walls and fill the drawers: linens from Belgium, silks from Italy, wools from the Scottish Borders, and cottons from English mills that have been weaving since the Victorian era. These aren't curated to look impressive on a shelf. They're here because we use them — because we've tested them, upholstered with them, and watched how they behave over years of use in our clients' homes.
Beyond fabrics, the showroom holds our rug collections — handknotted pieces sourced from workshops we trust — alongside wallpaper books, trimmings, and the smaller details that bring a scheme together. A passementerie that finishes a pelmet. A gimp braid that defines the edge of a chair seat. These are the details that most people never notice consciously but that register as quality when they enter a well-made room.
The workshop next door
What makes the Cotswold Design Centre unusual is that the showroom connects directly to a working upholstery workshop. When a client selects a fabric for a sofa or an armchair, that piece is built and upholstered on the premises — by the same team they've been speaking to. There's no intermediary factory, no six-week wait for a container from overseas. The making happens here, by hand, and clients are welcome to visit and see their furniture taking shape.
This arrangement is increasingly rare in British interior design. Most studios specify furniture that is then manufactured elsewhere. We've always done it differently, and the workshop is the reason. It gives us control over quality that simply isn't possible when you're relying on a third-party manufacturer working from a specification sheet.
Visiting
The Cotswold Design Centre is open to visitors — you don't need to be an existing client or have a project underway. If you're renovating a property, furnishing a new home, or simply want to spend an afternoon looking at beautiful materials, you're welcome. We find that the best design conversations often start informally, over a cup of tea, with a client running their hand across a piece of cloth and saying "something like this."
If you'd like to discuss a specific project, we'd recommend booking a consultation so we can give you proper time and attention. But for a general visit — to see the fabrics, to look at the rugs, to get a sense of what's possible — simply come along.
We're at the Cotswold Design Centre, Kennel Lane, Broadway, Worcestershire, WR12 7DJ. If you're coming from the high street, turn down Kennel Lane opposite the Crown and Trumpet — you'll find us within a couple of minutes' walk.
